tony mcmanus

On writing, writers, books and publishing.

  BRINGING THE CURTAIN DOWN  Though it may be a well-written prize winner, a one-off book, a stand-alone novel, has little chance of commercial success in today’s reading market. The mass of readers wants recurring heroes, protagonists who return to deliver the goods of more adventures. It’s something a reader can look forward to and …

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Originally posted on Lit World Interviews:
You get to choose two categories for your book on Amazon, and seven keywords. Your book’s title, sub-title, blurb, categories, and keywords all go towards producing its metadata – the stuff that Amazon’s search engine uses to make your book discoverable to buyers searching for something to buy. That’s…

Shakespeare was a master of it. Ernest Hemingway almost perfected it. George Orwell advocated it. And every writer should obey and apply it, particularly in editing and revision. Observe it when writing a memo, email, a Facebook post, a blog or a prize-winning masterwork. It applies to every kind of writing. It’s rule number one, …

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